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Why are the Brits always a step ahead?

Posted by Josephine LIPP on March 28, 2010 · 4 Comments

It seems that among the various online strategies developed by luxury brands, Burberry has managed to become a leader in terms of social media. What they have understood is that social media is not about creating an iPhone App, creating a Facebook page or having a Twitter account. If the Brits have managed to be … Continue reading →

Filed under Digital strategy, Social Media Campaign · Tagged with BBH, burberry, Digital, digital strategy, emma watson, facebook app, fashion, fashion week, Luxury brands, marketing, millennials, sartorialist, social media, trench, video, youtube

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The luxury industry and Social Media

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Joséphine’s Tweets

Alexandre’s Tweets

Why are the Brits always a step ahead?

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